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https://doi.org/10.37358/Rev.Chim.1949

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Revista de Chimie (Rev. Chim.), Year 2019, Volume 70, Issue 12, 4477-4481

https://doi.org/10.37358/RC.19.12.7779

Manuela Rozalia Gabor, Petruta Blaga, Victor Alexandru Gavrilas

Perception of Promoting Activity in Romanian Supply Chain of Chemical Substances A complex statistical analysis

Abstract:

In the pharmaceutical production chain, the communication between pharmacies and medicine distributors are important. The aim of this research is to analyze-using complex statistical methods-the pharmacist’s perception of promoting activity in relation with medicine distributors in Brasov and Mures. Our results have implications in marketing communication in the pharmaceutical sector in Romania being a first study that demonstrated the importance of pharmacists in their double role between the qualitative side, of satisfaction, and quantitative side, of sales.
Keywords:
promotion; Romanian supply chain; medicine; statistical methods

Issue: 2019, Volume 70, Issue 12
Pages: 4477-4481
Publication date: 2020/1/20
https://doi.org/10.37358/RC.19.12.7779
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Creative Commons License
This article is published under the Creative Commons Attribution 4.0 International License
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Cite this article as:
GABOR, M.R., BLAGA, P., GAVRILAS, V.A., Perception of Promoting Activity in Romanian Supply Chain of Chemical Substances A complex statistical analysis, Rev. Chim., 70(12), 2019, 4477-4481.

Vancouver
Gabor MR, Blaga P, Gavrilas VA. Perception of Promoting Activity in Romanian Supply Chain of Chemical Substances A complex statistical analysis. Rev. Chim.[internet]. 2019 Dec;70(12):4477-4481. Available from: https://doi.org/10.37358/RC.19.12.7779


APA 6th edition
Gabor, M.R., Blaga, P. & Gavrilas, V.A. (2019). Perception of Promoting Activity in Romanian Supply Chain of Chemical Substances A complex statistical analysis. Revista de Chimie, 70(12), 4477-4481. https://doi.org/10.37358/RC.19.12.7779


Harvard
Gabor, M.R., Blaga, P., Gavrilas, V.A. (2019). 'Perception of Promoting Activity in Romanian Supply Chain of Chemical Substances A complex statistical analysis', Revista de Chimie, 70(12), pp. 4477-4481. https://doi.org/10.37358/RC.19.12.7779


IEEE
M.R. Gabor, P. Blaga, V.A. Gavrilas, "Perception of Promoting Activity in Romanian Supply Chain of Chemical Substances A complex statistical analysis". Revista de Chimie, vol. 70, no. 12, pp. 4477-4481, 2019. [online]. https://doi.org/10.37358/RC.19.12.7779


Text
Manuela Rozalia Gabor, Petruta Blaga, Victor Alexandru Gavrilas,
Perception of Promoting Activity in Romanian Supply Chain of Chemical Substances A complex statistical analysis,
Revista de Chimie,
Volume 70, Issue 12,
2019,
Pages 4477-4481,
ISSN 2668-8212,
https://doi.org/10.37358/RC.19.12.7779.
(https://revistadechimie.ro/Articles.asp?ID=7779)
Keywords: promotion; Romanian supply chain; medicine; statistical methods


RIS
TY - JOUR
T1 - Perception of Promoting Activity in Romanian Supply Chain of Chemical Substances A complex statistical analysis
A1 - Gabor, Manuela Rozalia
A2 - Blaga, Petruta
A3 - Gavrilas, Victor Alexandru
JF - Revista de Chimie
JO - Rev. Chim.
PB - Revista de Chimie SRL
SN - 2668-8212
Y1 - 2019
VL - 70
IS - 12
SP - 4477
EP - 4481
UR - https://doi.org/10.37358/RC.19.12.7779
KW - promotion
KW - Romanian supply chain
KW - medicine
KW - statistical methods
ER -


BibTex
@article{RevCh2019P4477,
author = {Gabor Manuela Rozalia and Blaga Petruta and Gavrilas Victor Alexandru},
title = {Perception of Promoting Activity in Romanian Supply Chain of Chemical Substances A complex statistical analysis},
journal = {Revista de Chimie},
volume = {70},
number = {12},
pages = {4477-4481},
year = {2019},
issn = {2668-8212},
doi = {https://doi.org/10.37358/RC.19.12.7779},
url = {https://revistadechimie.ro/Articles.asp?ID=7779}
}
 
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